Google: We Do Not Favor Fresh Content

Aug 21, 2018 - 8:02 am 22 by

Google Fresh

Google's John Mueller said that Google does not favor fresh content over I guess stale content. Although earlier this week, Google's John Mueller said they do index fresh content pages more often, but indexing and ranking are separate.

Google said this on Twitter when John Mueller was outright asked "Does Google favor "fresh" content?" John responded with a one word - "no."

Earlier this week, John Mueller from Google said Google crawls pages that are more important and referenced the crawl budget topic that discusses "Staleness" as a factor on how frequently a page is crawled. Of course, all of you know crawling and ranking are different things.

The last time we discussed how Google treats fresh content was back in 2007 and 2006 - wow it has been a while.

Forum discussion at Twitter.

Update: I should have added the exception of QDF Query Deserves Freshness but again, I am just reporting what John said. There is obviously cases where freshness matters, i,e. news, trending topics, weather events, etc.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Volatility, Indexing Bugs, Google Ads Broad Match Default & YouTube SEO Tips - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 12, 2024

Jul 12, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Volatility, Indexing Bugs, Google Ads Broad Match Default & YouTube SEO Tips

Jul 12, 2024 - 8:01 am
Google Maps

Remove Thumbtack Book Links In Google Business Profiles

Jul 12, 2024 - 7:51 am
Google Search Engine Optimization

New: Google Search Console Let's You Add Your Shipping & Return Information

Jul 12, 2024 - 7:41 am
Google

Google Search Tests Autoplaying Video Thumbnails In Results?

Jul 12, 2024 - 7:31 am
Bing Search

Bing Search Tests Voting On Search Results

Jul 12, 2024 - 7:21 am
Previous Story: Google: Indexing API Not Coming Anytime Soon