New Google Documentation On Vary: Cookie Support For Signed Exchanges

Jun 13, 2022 - 7:21 am 0 by

Google Vary

Google has recently added new information around Vary: Cookie support in the signed exchanges Google Search help documents. This comes shortly after Google decided to bring support signed exchanges for some desktop sites.

You can find the new details on the Signed Exchanges help document under the implementation section, where it says this new line:

To make sure that content displays properly when served on multiple devices, do the following. Move personalized content, such as shopping carts, into lazy-loaded elements that are outside of the SXG. Alternatively, add the Vary: Cookie signed header; SXGs with this header will be shown only to visitors without a cookie for your site.

The line use to say "Move personalized content, such as shopping carts, into lazy-loaded elements that are outside of the SXG. For instance, only sign resources where the Cache-Control header includes the public directive."

Now the line says "Move personalized content, such as shopping carts, into lazy-loaded elements that are outside of the SXG. Alternatively, add the Vary: Cookie signed header; SXGs with this header will be shown only to visitors without a cookie for your site."

That seems to be the full change here.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 22, 2025

Dec 22, 2025 - 10:00 am
Google Ads

Google Tests Learn More Links After Ad Text

Dec 22, 2025 - 7:51 am
Google Maps

Report: Google Deleting Local Reviews More Than Ever

Dec 22, 2025 - 7:41 am
Google Ads

Google Expands Ads In AI Overviews To More Countries But Not For Sensitive Verticals

Dec 22, 2025 - 7:31 am
Google

Google Pushes Timeline For Gemini Replacing Assistant Into 2026

Dec 22, 2025 - 7:21 am
Other Search Engines

ChatGPT Gains Local Knowledge Panels

Dec 22, 2025 - 7:11 am
 
Previous Story: Google Ads To Address Concerns Over Third-Party Sales Solicitations & Poor Advice