Google Analytics Adds A New AdWords Report For Aggregate Account Reporting

Nov 11, 2014 - 8:35 am 1 by
Filed Under Google Ads

Google Analytics & AdWordsGoogle announced on Google+ that there is a new Google Analytics report for AdWords customers who manage multiple AdWords accounts for the same site.

Google explained that many advertisers have multiple AdWords accounts linked to a single Google Analytics property. So they are enabling you to see your data gathering and reporting in a single interface. Google is launching a new "Accounts" report in the AdWords section of Google Analytics.

The account report allows advertisers to see their aggregated Acquisition, Behavior and Conversion metrics for each account on a single row. From there you can drill into a specific campaign. This report shows you both AdWords metrics, i.e. Impressions, Clicks, CPC and Google Analytics metrics, i.e. bounce rate, time-on-site, % new users.

For more on how this works, see this help document.

Forum discussion at Google+.


Popular Categories

The Pulse of the search community


Search Video Recaps

Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 24, 2024

May 24, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Ranking Volatility, Ads In Google AI Overviews, Sundar Pichai Interview, Heartfelt Helpful Content & More Ad News

May 24, 2024 - 8:01 am
Google Search Engine Optimization

Google: The Site Reputation Abuse Policy Enforcement Not Yet Algorithmic

May 24, 2024 - 7:51 am
Google Search Engine Optimization

Google Search Can Now Index Electronic Publication (EPUB)

May 24, 2024 - 7:41 am

Directory Of Embarrassing Google AI Overviews

May 24, 2024 - 7:31 am
Web Analytics

Google Analytics Real-Time Reports Adds Users In Last 5 Minutes

May 24, 2024 - 7:21 am
Previous Story: Google Mobile Ads May Show Three Business Locations