Google AdWords Extends Null Quality Scores To October 10th

Sep 19, 2016 - 7:51 am 0 by
Filed Under Google Ads

google quality score

Last month we reported Google AdWords would begin showing null values for the AdWords quality scores in some cases starting last week. Well, that didn't happen.

Instead, Google announced on Google+ that they will push that off until October 10th, to give advertisers more time to adjust and get ready for the change. Google wrote:

Last month, we announced that null Quality Scores will be rolling out in AdWords https://goo.gl/ObWz9I the week of September 12th, 2016. To give advertisers more time to review their reports, filters, rules, and scripts that rely on Quality Scores, null Quality Scores will now roll out the week of October 10th, 2016.

These null values in the quality score columns will be assigned when the keywords are new or have insufficient impression or click data.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 15, 2024

Mar 15, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More

Mar 15, 2024 - 8:01 am
Google Updates

Google March 2024 Core & Spam Update Movement Today

Mar 15, 2024 - 7:51 am
Google

Google Image Search Results Testing Like Button

Mar 15, 2024 - 7:41 am
Google

Google Merchant Center Product Studio With Themed Templates Including St. Patrick's Day

Mar 15, 2024 - 7:31 am
Google Maps

Google Search Dishes Nearby Carousel

Mar 15, 2024 - 7:21 am
Previous Story: Google Drugs