Google AdWords Invalid Activity Refunds Increasing?

Jan 8, 2014 • 8:16 am | comments (7) by | Filed Under Google Ads (AdWords)

invalid clicksWebmasterWorld's administrator, engine, aka Neil Marshall, created a thread at WebmasterWorld saying he is noticing a large increase in the refunds he is getting to his AdWords campaigns. The refunds are coming from "invalid activity."

He was surprised to see so many refunds recently specific to that reason of invalid activity.

He said, "I have noticed an increase in invalid activity refunds recently."

Then he asks why? It is because of an increase in bot activity? More accidental clicks from mobile users? More spammers? Why?

Have you noticed an increase in refunds due to invalid clicks?

Forum discussion at WebmasterWorld.

Image credit to ShutterStock for the fuzzy click.

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