Dana Lookadoo, The Light Of The SEO Industry Has Passed Away

I hate writing these posts, it is horrible when there is a loss in this world. I learned this morning that the industry lost yet another superstar, Dana Lookadoo. Dana Lookadoo, in the photo on the left in the jacket, had the brightest smile that really inspired the whole room she was in.

She was an all-star SEO, loved by virtually all her peers and was in the true sense a loving and caring person.

As I wrote on Search Engine Land a couple years ago, titled How One SEO Consultant’s Near Death Experience United The SEO Community - she was just that person. Sadly, she lost her battle with that accident after fighting for years.

Her husband, Ed, posted the news in a private Facebook group, where many of the SEO industry stayed on top of her progress after the accident. We felt we were connected, her ups, were our ups, here downs, were our downs. Her death will be our glue that reminds the industry what is important.

Twitter is a storm of messages about Dana, just click here to scan through them. Matt McGee wrote a very touching memorial for her on Search Engine Land.

Here are some Tweets I wanted to pull out:

We miss you, Dana @lookadoo. Thank you for being such a kind, encouraging, positive person. We miss you. Rest in peace.

— Matt Cutts (@mattcutts) September 18, 2015

RIP Dana Lookadoo. A shining star gone from this world to a better place. https://t.co/83DeQTje1M

— Bridget Geist (@Pixelosopher) September 18, 2015

Seeing all the love for @lookadoo tonight reminds me how much I love the SEO community. RIP Dana, you will be missed.

— Mike Wilton (@mwilton13) September 18, 2015

Incredibly saddened to hear about the passing of Dana Lookadoo. She was always ready with a giant hug and a warm smile. Will be missed!

— Alison Groves (@alisongroves) September 18, 2015

In memory of Dana Lookadoo https://t.co/XeZa84rkvh

— Barry Adams (@badams) September 18, 2015

Absolutely gutted to wake up this morning to read the news on Dana @lookadoo . Learnt a lot from her back in the day . RIP

— Peter Young (@peteyoung) September 18, 2015

If you didn’t know @lookadoo, you missed out on a wonderful person. One of the brightest stars God put on this earth. We miss you, Dana.

— Matt McGee (@mattmcgee) September 18, 2015

It goes on and on.

You will be missed Dana.

Forum discussion at Twitter.