Bing Turns A Profit

Oct 26, 2015 - 7:45 am 6 by
Filed Under Bing Search

Chart1 Bing 1900px

I am so happy to hear the news that Bing, Microsoft's search engine, finally turned a profit.

Microsoft launched Bing on June 1, 2009, over 6 years ago. And with a lot of patience and money, it finally made the turn to profitability.

Microsoft's Chief Financial Officer, Amy Hood said so in their earnings call late last week. The search engine contributed more than $1 billion to Microsoft's earnings. She said:

Search revenue increased to more than $1 billion this quarter and we passed an important milestone as our search business reached profitability.

This is great news for the industry.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 16, 2026

Jan 16, 2026 - 10:00 am
Google Updates

Google Search Ranking Volatility Hits January 15-16

Jan 16, 2026 - 8:41 am
Search Video Recaps

Search News Buzz Video Recap: Google Personal Intelligence, Universal Commerce Protocol, Apple Picks Gemini & Ongoing Search Volatility

Jan 16, 2026 - 8:01 am
Google Search Engine Optimization

Google To Prioritize Removing Prediction News Content From Search & News

Jan 16, 2026 - 7:55 am
Google Maps

Google AI Overview Local Pack Leading To Huge Drops In Visibility

Jan 16, 2026 - 7:51 am
Bing Ads

Microsoft Advertising Adds Share Of Voice Metrics, Asset Group-Level URL Options, Customer Acquisition Goals...

Jan 16, 2026 - 7:41 am
 
Previous Story: Google Search Console 404s For Many Webmasters