Daily Search Forum Recap: November 21, 2008

Nov 21, 2008 - 4:00 pm 0 by

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

  • Weekly Search Buzz RoundUp - 11/21/08: Jerry Yang Steps Down, TLA Inlinks.com, and We Yell About Yelp
    Happy week before Thanksgiving! What are YOU doing next Friday? (Chances are, I'll be here blogging!) This week, we saw the biggest news of the month (or so I think), and that's where I'm going to start. Jerry Yang, Ex-CEO of Yahoo Yahoo's CEO Jerry Yang is stepping down. While he's a really nice guy, I'm sure they say, there has been sentiment that Yang was not a suitable candidate to be running the million-
  • Microsoft Endorses Link Exchanges -- Or Do They?
    On the Microsoft Office Live Small Business Blog (and even in a second post), Senior Product Manager Skip Chilcott writes that link exchanges are a "popular way to generate more links." Blogger Saad Kamal has a problem with this. Citing several guidelines from Google, Yahoo, and even Microsoft itself, it's apparent that link exchanges to artificially inflate rankings is frowned upon. But Saad Kamal goes further to say it's black hat SEO. Really? The idea
  • Google AdWords Tests Out New Interface
    A new Google AdWords interface may be coming to an account near you. At Search Engine Land, Barry provides screenshots of this greener interface that looks like it's sporting a new green type of Gmail theme. Here are some screens: If you want to be considered as a test user, you should read Google's blog post announcing the test interface and sign up with the instructions. Whatcha think? Forum discussion continues at WebmasterWorld.
  • Google AdWords Team Shares Insights into Google Optimization Center
    Want some industry information about getting the most of your Google AdWords budget? Check out the Google Optimization Center, which gives you some great strategies depending on the type of industry you're in. PDF files are offered in each individual sector. Areas covered include automotive, education, health care, retail, travel, technology, local, finance, and business and industrial markets. AdWordsPro Sarah explains how these documents can be used. [I]f you run a travel site, you could
  • I'm Surprised Google Made SearchWiki The Default, Really
    The blogosphere is buzzing about Google's announcement that they have made Google SearchWiki the default for users who are signed into Google while searching. What this means is that users will see features to promote, delete and comment on search results. This is advanced searcher stuff. I am really a bit surprised Google pushed this to every Google account user as the default. Why? (1) As Arrington said, it wasn't broken originally - well, some
  • My Google Maps To Sync With Google Maps Mobile
    Google Maps Guide Tom replied to a Google Groups thread requesting Google to bridge the data between My Maps and Google Mobile Maps. Typically, a Google representative would say, thank you for your feedback and leave it at that. But Tom said, "keep checking back for updates!" That implies to me that this feature might be coming in the next release. So soon, if you save maps on My Maps, then you might be able
  • Google AdWords Sandbox API SOAP Requests Broken
    For those Google AdWords API developers, you should be aware that currently any requests sent over the SOAP protocol to the API Sandbox will return an error. A Google Groups thread has one developer complaining and an official Google representative confirming the issue. Jeff Posnick from the AdWords API Team said: I can confirm that the Sandbox is returning "internal error" SOAP faults for all requests right now. I've let the engineering team know and
  • Google Shopping (Base) Feeds Processing Errors
    Sam from OhNuts informed me that Google is having some major issues with Google Base feeds. Google Base feeds are used to send data from your site to Google Product Search, amongst other places. A Google Groups announcement thread says the issue will slow down the normal time it takes for your updates to be seen on Google Base and Google Product Search results. There is nothing a webmaster can do here but wait for

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