Google AdWords Team Shares Insights into Google Optimization Center

Nov 21, 2008 - 8:50 am 1 by
Filed Under Google Ads

Want some industry information about getting the most of your Google AdWords budget? Check out the Google Optimization Center, which gives you some great strategies depending on the type of industry you're in. PDF files are offered in each individual sector. Areas covered include automotive, education, health care, retail, travel, technology, local, finance, and business and industrial markets.

AdWordsPro Sarah explains how these documents can be used.

[I]f you run a travel site, you could download the travel optimization PDF for tips on ways to increase the ROI on your top trips.

What else can you get out of this? You'll know when to better target your campaigns (as Sarah says, there's no "one size fits all" method for advertising) and how to do it.

Forum discussion continues at Google Groups.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 19, 2024

Apr 19, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Flux, AdSense Ad Intent, California Link Tax & More

Apr 19, 2024 - 8:01 am
Google Ads

Google Tests More Google Ad Card Formats

Apr 19, 2024 - 7:51 am
Google Search Engine Optimization

Google: It's Unlikely Your Rankings Dropped Because You Have Two Websites

Apr 19, 2024 - 7:41 am
Google Search Engine Optimization

Google: Indexing API May Work For Unsupported Content But...

Apr 19, 2024 - 7:31 am
Google Search Engine Optimization

Google: Are Hyphenated Domains Bad For Google Rankings?

Apr 19, 2024 - 7:21 am
Previous Story: I'm Surprised Google Made SearchWiki The Default, Really