Google Testing Green Backgrounds & Turns Directory Ads Green

May 16, 2008 - 8:02 am 3 by
Filed Under Google

The iCrossing Blog posted screen captures of Google experimenting with green in the Google user interface. In addition, Google has changed from the yellow background color for their ads to green, within the Google Directory. iCrossing actually reported this two weeks ago but I I missed it until I spotted a Search Engine Watch Forums thread on his findings.

Here is a screen capture of a search on ipods at the Google Directory:

Google Green Ads and Nav

I see that green user interface myself, but I don't see the green look at a normal Google web search, like iCrossing showed for a search on car insurance.

Here is what I see: Google Green UI

Here is what iCrossing sees: Google Green UI

It may be that iCrossing has a browser cache issue from moving from the directory to web search? Maybe? I am not sure.

Forum discussion at Search Engine Watch Forums.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 23, 2026

Sep 23, 2026 - 10:00 am
Google News

CMA: Google Should Make It Easier To Choose Other Search Engine On Android & Chrome

Sep 23, 2026 - 7:55 am
Google Ads

Test Google Ads AI Max Against Dynamic Search Ads

Sep 23, 2026 - 7:51 am
Bing Ads

Bing Tests Favicons On Shopping Ads Carousel

Sep 23, 2026 - 7:41 am
Google Search Engine Optimization

Google Hreflang Examples To Uppercase Codes - But It Doesn't Matter

Sep 23, 2026 - 7:31 am
Google Maps

Google Business Profiles Gives You Four Days To Reject User Edits

Sep 23, 2026 - 7:21 am
Previous Story: Google AdWords Traffic Estimator Figures From The API Wrong?