Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
- Competitive SEO Defensive Techniques
A Sphinn discussion thread led me to a post by Bill named Slow Down Nosy SEO's and Snooping Competitors. In short, he gives techniques to "slow down" a competitor from analyzing your SEO techniques and just copying what you have done to benefit themselves. Now, I do not personally vouch for these techniques, that is up to you - but here they are: Do away with Archive.org and block them from archiving your site's changesNOARCHIVE
- Google AdSense Publishers Dig Into Data With Microsoft Excel
Ever wonder how some advanced Google AdSense publishers dig into their data? A WebmasterWorld thread has discussion on the topic of using Microsoft Excel to really analyze their AdSense data. By generating reports on a daily, weekly, monthly, quarterly and yearly basis - you may pinpoint certain trends that you can replicate in the future. Publishers discuss using several statistical techniques such as moving averages when plotting their data. In addition, Excel's Pivot Tables help
- YouTube Adds Crazy APIs for Developers: Great Opportunity for SEOs
I am not sure why there isn't more discussion around this topic, but yesterday Google's YouTube announced new APIs to allow you to add YouTube's features, content and more to your own site. So let's say you wanted to create an SEO tips video site, pulling content dynamically from YouTube - well, now you can do that easily. Want to allow people to upload directly on your SEO only video site, but don't want to
- Security Prompts Plague Some Google Webmaster Tool Users
A WebmasterWorld thread has a few users complaining that every time they login to Google Webmaster Tools, they are prompted with a security warning by their browser. The warning is similar to this: Supposedly, it is not just Google Webmaster Tools. One member complains it has to do with AdSense's console as well. I can tell you that I rarely personally get this warning and it might just be the nature of the user's browser.
- Google Now Owns DoubleClick: Do They Own The Internet?
Google's proposal to acquire DoubleClick received the EU's approval yesterday and Google closed out the acquisition of DoubleClick yesterday. They now officially own DoubleClick and all that comes with it. A WebmasterWorld thread has discussion about the acquisition. Most in the thread are of the feeling that this gives Google an unfair advantage. But the government backed groups in the States and Europe both decided it does not give Google that unfair advantage. Here are
Other Great Search Forum Threads:
- AdSense Optimisation tip of the week #2, Google Groups
- Change from "solid color" to PSA, Google Groups
- How To Quickly Check Your Rankings, Sphinn
- Malone Speaks of Diller as Court Battle Starts, WebmasterWorld
- Time Change Affects AdSense Earnings, WebmasterWorld
- Will Trade Links For Sex, Sphinn
- Google AdSense website is temporarily unavailable., DigitalPoint Forums
- Google does not support Query strings in sitemap URLs?, Google Groups
- Google Doesn't Care About You: You Are Guilty Until Proven Innocent, Sphinn
- Which Is Better, Unique or Exact Match?, Sphinn