Google's "Making the Most of Your Content: A Publisher's Guide to the Web"

Search Engine Watch Moderator, Beu, posted a Search Engine Watch Forums thread noting that Google has published a PDF document named Making the Most of Your Content: A Publisher's Guide to the Web. The PDF document is a printable 13 page booklet that goes through some of the basics of SEO.

The index includes:

• Introduction
• A brief overview of web search
• What’s new in Google web search?
• Can Google fi nd your site?
• Can Google index your site?
• Controlling what Google indexes
• Robots.txt vs. meta tags
• Controlling caching and snippets
• Does your site have unique and useful content?
• Increasing visibility: best practices
• Webmaster Central
• Sitemaps
• Frequently Asked Questions
• Glossary

Very nice find by Beu!

For archiving purposes, you can also download the PDF from this site.

Forum discussion at Search Engine Watch Forums.