Google's White Labeled Search Site: SearchMash

Oct 4, 2006 - 8:08 am 1 by
Filed Under Misc Google

logo-searchmash-google.gifIn short, Google owns SearchMash a new search engine where Google can test user interface designs without influencing the public opinion by placing the Google logo on the site. Danny has a huge write up on Google's New SearchMash Test Site if you want more details. Why did Google do this? Well, like I said, the Google logo has a huge affect on searchers perception on what is relevant and what is not, plus it taints what may be considered to be a "cool" feature and what is not. How do I know this? The Searcher Behavior Research Update in Toronto told me and it inspired me to write this at SEW, Is Google Search More Relevant Or Is There A Brand Factor?.

SearchMash features are listed here.

There is a lot of mixed feedback at the search forums.

Forum discussion at WebmasterWorld & DigitalPoint Forums.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Weekend Google Core Ranking Volatility Taxing Site Owners

Apr 14, 2024 - 8:15 am
Search Forum Recap

Daily Search Forum Recap: April 12, 2024

Apr 12, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

Apr 12, 2024 - 8:01 am
Google Search Engine Optimization

Google: Indexing & Algorithm Updates Are Independent

Apr 12, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Docs Clarifies Feature Availability & Markup Location

Apr 12, 2024 - 7:41 am
Google

Google: Ranking In Shopping, Images & Other Verticals Doesn't Hurt Your Web Rankings

Apr 12, 2024 - 7:31 am
Previous Story: Why Does Google Show Old PageRank Values?