Steven Bryant wrote that Google Sued for AdSense Fraud. In short, Theresa B. Bradley, owner of bravacorp.com has sued Google for being terminated from the program after allegedly spending a hundred hours placing the Google AdSense code on her site.
Hold on a sec....
(1) 100 Hours to place ads on a site? I can attest that it can take less than 3 minutes to place AdSense code on millions of pages of a dynamic site. But it looks like her 24 page (or so) site is pure HTML, so let's say it took 3 minutes per page, to add the code? 72 minutes of work? What about economies of scale? :)
(2) She admittedly clicked on her own ads and as Jen clearly points out, it is "against the AdSense terms & policies, which states "Please note that clicking on your own ads for any reason is prohibited, to avoid potential inflation of advertiser costs." So she is in violation of the agreement she signed.
JenSense and eWeek have great coverage of this.
Both WebmasterWorld and DigitalPoint Forums have long threads on the topic, even though the news was broke late last night. It is honestly a shame that this woman sued Google. She is destroying her name, in my opinion. Just look at all of the comments in the forums. They read all of the tone as;
Funniest damn thing I've seen in awhile.
Perhaps it is time for Google to file a counter-suit seeking damages for:
a) Damaging the good name of Google by implicating them in a frivolous suit
b) Breach of contract (the TOS)
c) Fraud (clicking ads herself)
Wow... honestly what a stupid woman. I can't wait for Google to own her in court.
It appears the 100 hours includes the time taken to review the ads, so she's suing google for the time she spent clicking her own ads :)
Some comments are worse. Everyone has Google's back on this and that is rare. :)
Forum discussion at WebmasterWorld and DigitalPoint Forums.
