Yahoo! Gives Up Search Race: Admits Defeat to Google

Jan 24, 2006 - 9:02 am 7 by
Filed Under Yahoo News

Brett Tabke at WebmasterWorld posted a thread named Yahoo Captitulates - Gives Up Goal of Being #1 in Search quoting an article from Seattle Pi.

"We don't think it's reasonable to assume we're going to gain a lot of share from Google," Chief Financial Officer Susan Decker said in an interview. "It's not our goal to be No. 1 in Internet search. We would be very happy to maintain our market share."

Wow! So what are the forum folks saying about this?

they don`t want to set expectations to high, that way they can`t fail! it is a win-win situation.

Yahoo going for the underdog approach?

I'm sure the shareholders will just eat that one up.

Then they need to ditch their search engine, or sell it, and concentrate on being a portal and/or something else.

Forum discussion at WebmasterWorld.


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