Yahoo! Gives Up Search Race: Admits Defeat to Google

Jan 24, 2006 - 9:02 am 7 by
Filed Under Yahoo News

Brett Tabke at WebmasterWorld posted a thread named Yahoo Captitulates - Gives Up Goal of Being #1 in Search quoting an article from Seattle Pi.

"We don't think it's reasonable to assume we're going to gain a lot of share from Google," Chief Financial Officer Susan Decker said in an interview. "It's not our goal to be No. 1 in Internet search. We would be very happy to maintain our market share."

Wow! So what are the forum folks saying about this?

they don`t want to set expectations to high, that way they can`t fail! it is a win-win situation.

Yahoo going for the underdog approach?

I'm sure the shareholders will just eat that one up.

Then they need to ditch their search engine, or sell it, and concentrate on being a portal and/or something else.

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: October 24, 2024

Oct 24, 2024 - 10:00 am
Google Maps

Google Search Snippet With Shop Nearby To Open Business Profile

Oct 24, 2024 - 7:51 am
Google Ads

Google Ads Gains Sharable Ad Previews, Asset Experiments & Final URL Expansion

Oct 24, 2024 - 7:41 am
Google

Google Search Testing Revert In Place Of Search Instead For

Oct 24, 2024 - 7:31 am
Google

Google Search Top Products From Customer Reviews Carousel

Oct 24, 2024 - 7:21 am
Search News

Fun: SEO The Board Game

Oct 24, 2024 - 7:11 am
Previous Story: YPN Doubles Earnings of Publishers on 1099?