Chris Green posted a few Twitter polls about what folks in the SEO profession do after the SEO audit is complete. The responses to the poll show that many times SEO professionals do not agree on implementation or maybe "it depends."
The polls were shared widely and voted on by a lot of people. The first poll had over 1,000 votes, which is big. Here are those polls:
How do you prioritise SEO recommendations after an Audit?
— Chris Green (@chrisgreen87) November 24, 2019
I hear a lot of different takes on this one, (and feel very strongly about this) but I'd love to hear how you manage this in your audits.
A "high" priority ...
1/
As you can see from the first poll; the plan on attack after an SEO audit is done is to mostly fix things that are technically incorrect and also find changes you can make that would result in fast results in organic search. That makes sense to me.
I don't believe that "broken" always equals impairment to rank/drive traffic.
— Chris Green (@chrisgreen87) November 24, 2019
Do you agree?
2/
Not everything that appears to be "broken" will result in a site not ranking as well as it should. So not everyone feels you should fix it if it is broken, but rather only fix it if it needs to be fixed.
Part of the trouble is how you are able to know the level of impact an SEO issue, i.e. what good will fixing it do the website?
— Chris Green (@chrisgreen87) November 24, 2019
When justifying cost/effort to fix something, which do you rathe
3/
Of course, the "it depends" answer is always useful for many questions, including this one.
Check out the responses to these polls in the Twitter thread as well, it is a good read.
Forum discussion at Twitter.
