Google Search Quality Updates Returns

Aug 13, 2012 • 8:33 am | comments (2) by twitter Google+ | Filed Under Google PageRank & Algorithm Updates
 

Google LogoAfter missing the June search quality update, Google came back with a dual post in August for 86 updates in June and July.

You can see the full list on the Google Search blog but here it is broken down by category, excluding some of the more user interface or smart answer options.

Search Quality/Freshness/etc

  • ng2. [project codename “Other Ranking Components”] Better ordering of top results using a new and improved ranking function for combining several key ranking features.
  • Ref-16. [project codename “Other Ranking Components”] Changes to an "official pages" algorithm to improve internationalization.
  • Bamse. [project codename “Page Quality”] This launch helps you find more high-quality content from trusted sources.
  • Bamse-17L. [project codename “Page Quality”] This launch helps you find more high-quality content from trusted sources.
  • GreenLandII. [project codename “Page Quality”] We've incorporated new data into the Panda algorithm to better detect high-quality sites and pages.
  • #82353. [project codename “Page Quality”] This change refreshes data for the Panda high-quality sites algorithm.
  • komodo. [project codename “Query Understanding”] Data refresh for system used to better understand and search for long-tail queries.
  • #82367. [project codename “Other Ranking Components”] This launch helps you find more high-quality content from trusted sources.
  • Lime. [project codename “Freshness”] This change improves the interaction between various search components to improve search results for searches looking for fresh content.
  • #82666. [project codename “Page Quality”] This launch helps you find more high-quality content from trusted sources.
  • #82541. [project codename “Other Ranking Components”] This is one of multiple projects that we're working on to make our system for clustering web results better and simpler.
  • PandaMay. [project codename “Search Quality”] We launched a data refresh for our Panda high-quality sites algorithm.
  • Hamel. [project codename “Page Quality”] This change updates a model we use to help you find high-quality pages with unique content.
  • #82301. [project codename “Indexing”] This change improves an aspect of our serving systems to save capacity and improve latency.
  • Panda JK. [project codename “Page Quality”] We launched Panda on google.co.jp and google.co.kr to promote more high-quality sites for users in Japan and Korea.
  • rrfix4. [project codename “Freshness”] This is a bug fix to a freshness algorithm. This change turns off a freshness algorithm component in certain cases when it should not be affecting the results.
  • JnBamboo. [project codename “Page Quality”] We’ve updated data for our Panda high-quality sites algorithm.

Diversification

  • NoPathsForClustering. [project codename “Other Ranking Components”] We've made our algorithm for clustering web results from the same site or same path (same URL up until the last slash) more consistent. This is one of multiple projects that we're working on to make our clustering system better and simpler.
  • bergen. [project codename “Other Ranking Components”] This is one of multiple projects that we're working on to make our system for clustering web results better and simpler.
  • Zivango. [project codename “Refinements”] This change leads to more diverse search refinements.

Snippets & Sitelinks

  • gas station. [project codename “Snippets”] This change removes the boilerplate text in sitelinks titles, keeping only the information useful to the user.
  • Manzana2. [project codename “Snippets”] This launch improves clustering and ranking of links in the expanded sitelinks feature.
  • yoyo. [project codename “Snippets”] This change leads to more useful text in sitelinks.
  • Challenger. [project codename “Snippets”] This is another change that will help get rid of generic boilerplate text in Web results' titles, particularly for sitelinks.
  • #80568. [project codename “Snippets”] This change improves our algorithm for generating site hierarchies for display in search result snippets.

Image Search

  • SuperQ2. [project codename “Image”] We've updated a signal for Google Images to help return more on-topic image search results.
  • CapAndGown. [project codename “Image”] On many webpages, the most important images are closely related to the overall subject matter of the page. This project helps you find these salient images more often.
  • Vuvuzela. [project codename “SafeSearch”] We've updated SafeSearch to unify the handling of adult video content in videos mode and in the main search results. Explicit video thumbnails are now filtered more consistently.
  • ItsyBitsy. [project codename “Images”] To improve the quality of image results, we filter tiny, unhelpful images at the bottom of our image results pages.
  • Labradoodle. [project codename “SafeSearch”] We've updated SafeSearch algorithms to better detect adult content.

Forum discussion at WebmasterWorld & Cre8asite Forums.

Previous story: Google Shuns Prayer Times Rich Snippet
 

Comments:

Scam Cutts

08/13/2012 04:33 pm

Useless crap. The only thing we know: these "quality changes" will increase revenue for Google and decrease visitors for us. Google is a scam, stop trying to sell them as an honest and impartial broker.

Copywriter

08/14/2012 04:55 pm

Google is a business and can run it however they like. I don't see anything unethical about what they are doing. They want to make money? Weird.

blog comments powered by Disqus