Google's Cutts: Hit By Panda? Then Write Better Content!

Sep 12, 2013 - 8:13 am 31 by

Google Panda ShootingMatt Cutts, Google's head of search spam, posted a video on what to do if you think your site may have been impacted in a bad bad way by the Panda algorithm.

In short, write better content!

Matt said your content should be as high quality as you would read in a published book or in a magazine. It should be unique, compelling and give something more to a reader.

He obviously references back to Amit Singhal blog post but doesn't really give any more guidance than what we had before.

So if you are looking for something new and unique from that video or from this post, you aren't going to get it. Well, I did make a nice animated GIF that is unique. Hope you like it.

I am sorry. Discuss...

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: January 23, 2026

Jan 23, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Search Double Heated, Personal Intelligence in AI Mode, ChatGPT Ads & Apple Siri Updates Coming

Jan 23, 2026 - 8:01 am
Google

Google Search Gains Personal Intelligence In AI Mode

Jan 23, 2026 - 7:51 am
Google

Google Falls Back To Featured Snippets When AI Overviews Don't Generate

Jan 23, 2026 - 7:41 am
Google Ads

Google Ads PMax Asset Group Editing Bug

Jan 23, 2026 - 7:31 am
Google Maps

Gemini Local Results Insights Into How Google Interprets Your Business

Jan 23, 2026 - 7:21 am
 
Previous Story: Google Mini Foosball Table