Google's Matt Cutts: The Nofollow Can Only Hurt You When...

Sep 10, 2013 - 8:37 am 9 by

nofollowMatt Cutts, Google's head of search spam, posted a video yesterday on the question of, "can nofollow links hurt your site?" The answer is no but there is a "corner case."

If you absolutely spam links in a way that is so evasive and so annoying that people know you by name, then Google may take action. Even if the links are nofollowed, Google may take action against very large scale abuse of links.

It is a way for Google to go after spammers who are harming sites and encourage them not to.

Here is the video so you can listen to it yourself.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 6, 2026

Mar 6, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Heat Continues, AI Mode Recipe Link Cards, ChatGPT Web Search With Fewer Links & AI-Generated Search Landing Pages

Mar 6, 2026 - 8:01 am
Google Search Engine Optimization

Google: Most Sites Don't Need To Disavow Links But That's Not All Sites

Mar 6, 2026 - 7:51 am
Bing Search

Bing Search Tests Go To Shopping Button

Mar 6, 2026 - 7:41 am
Bing Ads

Bing With Asian Owned Labels On Microsoft Ads

Mar 6, 2026 - 7:31 am
Google Ads

Google Local Service Ads Won't Credit Calls For Existing Clients (Not Lead)

Mar 6, 2026 - 7:21 am
 
Previous Story: Microsoft Updates Bing Video Search