SEOs Calling Out Google's Matt Cutts As A Hypocrite?

Apr 7, 2014 - 8:42 am 76 by
Filed Under Google

two facesOn Friday, Matt Cutts, Google's head of fighting all evil web spam, posted on Twitter an interview he gave to the usesthis.com blog. It is basically a place where a guy named Daniel interviews nerds about what hardware they use.

The latest interview was Matt Cutts and you can read it over here. I read it, included it in the daily SearchCap this Friday and didn't think anything of it.

But Matt got a lot of reaction to the interview, calling it out because of all the keyword rich anchor text and the affiliate link at the bottom linking to the hosting company.

Here is Matt's tweet:

The first response was quick and directed about the links:

Matt responded:

Matt didn't respond to most the other criticism, but when someone said it was a "double standard", Matt decided to respond. Here is the tweet:

Matt responds:

Well, there is one affiliate link in the footer.

affiliate link example

So while it is in the footer and not in the blog post, some SEOs are jumping on that.

Forum discussion at Twitter.

 

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