ExpertSexChange.com vs ExpertsExchange.com: Google Ain't Fooled

Dec 26, 2012 - 8:52 am 6 by

adult fool sex toyWhen picking a domain name for your business, do you stay away from domain names that might be read in an adult way?

For example, a popular site ExpertsExchange.com may be perceived to be read in a different way, such as ExpertSexChange.com.

One webmaster asked a domain he likes named ProductsExperts.com might be read as ProductSexPerts.com. Would that have a negative impact on the domains ranking? I.e. will Google filter it out because it may be perceived as an adult domain?

The answer is no.

Google's Matt Cutts said in response to that in a Google Webmaster Help thread:

In general we do a pretty good job with this. I wouldn't worry about it. We don't think that ExpertsExchange is ExpertSexChange for example.

I assume Google uses more than just the domain name to figure out if the site is adult related or not.

Forum discussion at Google Webmaster Help.

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