ExpertSexChange.com vs ExpertsExchange.com: Google Ain't Fooled

Dec 26, 2012 - 8:52 am 6 by

adult fool sex toyWhen picking a domain name for your business, do you stay away from domain names that might be read in an adult way?

For example, a popular site ExpertsExchange.com may be perceived to be read in a different way, such as ExpertSexChange.com.

One webmaster asked a domain he likes named ProductsExperts.com might be read as ProductSexPerts.com. Would that have a negative impact on the domains ranking? I.e. will Google filter it out because it may be perceived as an adult domain?

The answer is no.

Google's Matt Cutts said in response to that in a Google Webmaster Help thread:

In general we do a pretty good job with this. I wouldn't worry about it. We don't think that ExpertsExchange is ExpertSexChange for example.

I assume Google uses more than just the domain name to figure out if the site is adult related or not.

Forum discussion at Google Webmaster Help.

Image credit to BigStockPhoto for buy with blowup doll

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 19, 2025

Dec 19, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Status, Gemini 3 Flash In AI Mode, Optimizing For AI Search & Bug Fixes Galore

Dec 19, 2025 - 8:01 am
Google

Google Product Reviews Bug On Product Detail Pages

Dec 19, 2025 - 7:51 am
Google

Google Search Testing New Sports Features

Dec 19, 2025 - 7:41 am
Google Ads

Google Ads Tests Video Assets From Merchant Center

Dec 19, 2025 - 7:31 am
Google Maps

Google Business Profiles Verification Issue Support Form Updated

Dec 19, 2025 - 7:21 am
 
Previous Story: Google's Cutts & Mueller Helping Webmasters On Christmas