Bing Rewards: Yet Another Attempt To Buy Searchers

Sep 28, 2010 - 7:56 am 2 by
Filed Under Bing Search

A week ago Bing announced a new marketing program for them to try to increase search market share. The program is called Bing Rewards and it works a lot like a credit card or airline miles program.

How does it work?

(1) You sign up at Bing Rewards

(2) You Download the Bing Bar

(3) Sign in using your Windows Live ID

(4) Complete a basic registration process

Then you start to accrue points towards getting rewards in exchange for those points.

The main thing you need to know is you need to be running Internet Explorer and have the Bing Bar running at all times.

Just a few months ago, Bing discontinued the Cashback program citing a lack of "broad adoption that we had hoped for." I wonder if they really think this program will make much of a difference or maybe they aren't expecting "broad adoption" this time around?

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Web Analytics

Google Analytics Real Time Reporting Broken Again

Jul 17, 2025 - 10:40 am
Search Forum Recap

Daily Search Forum Recap: July 17, 2025

Jul 17, 2025 - 10:00 am
Google

Google AI Mode Gets Gemini 2.5 Pro & Deep Search For A Fee

Jul 17, 2025 - 7:51 am
Google

Google Discover Officially Gets AI-Generated Summaries

Jul 17, 2025 - 7:41 am
Google

How The Google Ask For Me Feature Works & New AI Local Calling

Jul 17, 2025 - 7:31 am
Google

Google Tests Much Larger Favicons In Search

Jul 17, 2025 - 7:21 am
Previous Story: Daily Search Forum Recap: September 27, 2010