Google: Sharing IP Addresses On Shared Servers Is Normal & Fine For SEO

Apr 4, 2024 - 7:11 am 1 by

Google Network Image

Google's John Mueller for the umpteenth time said that sharing IP addresses and/or having your site on a shared server and/or using a CDN that does all of that, is fine for Google Search, SEO and ranking. In fact, he said it is "normal" for sites to do this.

John wrote on X, "There are a limited number of IP addresses, it's normal for them to be shared." This was in response to the concern that sharing IPs or hosting with spammy sites can hurt your SEO:

I mean, there are super rare cases where Google has banned hosts completely and wipped out a whole ccTLD of sorts. But that is super rare, which I guess is where the rumors started from.

John Mueller added on X when someone said, "Discovered via Reverse IP lookup tool: one of my websites shares an IP with 129 others, many spammy. Could this harm my site's reputation?" He responded, "tldr: no."

He added:

This is how CDNs work, it's also how shared hosting works. Also, CDNs often use a globally distributed set of datacenters, so the IP address can change depending on time/location. Search engines have practice dealing with this.

In 2019, Google said this before - saying sharing IP addresses is okay and in 2016 he said don't worry about IP addresses. This was a concern in like the early 2000s but really is not a thing today.

Again, this is not new but I figured I'd share this information again based on people asking.

This stemmed when John Mueller told CDNs to stop blocking Googlebot:

Forum discussion at X.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google AI Overviews, Ranking Volatility, Web Filter, Google Ads AI Summaries & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 17, 2024

May 17, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google AI Overviews, Ranking Volatility, Web Filter, Google Ads AI Summaries & More

May 17, 2024 - 8:01 am
Google Search Engine Optimization

Remove Your Content From Google's AI Overviews

May 17, 2024 - 7:51 am
Google Ads

Google Ads AI Summaries Live For Some Advertisers

May 17, 2024 - 7:41 am
Google Maps

Order with Google For Food Delivery Going Away End Of June

May 17, 2024 - 7:31 am
Google Search Engine Optimization

Two New Googlebots: GoogleOther-Image & GoogleOther-Video

May 17, 2024 - 7:21 am
Previous Story: Wooden Google Paddle Board