Negative SEO Is Real & Google Needs To Fix It

Oct 30, 2014 - 8:55 am 132 by

SEO ThreatThere is no doubt that the perception in the industry is that negative SEO is a problem.

So much so, that in our last poll, only 11% thought negative SEO doesn't work. Now that we have "white hat" clients requesting negative SEO and and most SEOs feel it is easy to do, it is an issue. Heck, even Google has been saying it is possible since 2007.

But yet Google continues to down play it.

Bottom line, negative SEO is an issue. It is clear that it is an issue with the perception of negative SEO and I personally believe that negative SEO is an issue for Google's algorithms. Even if Google denies it, they need to at least fix the perception and that can be done through more transparency.

Recently I spotted a Black Hat World thread where these SEOs are talking about how they use fiverr to get lots of links to a competitor, so they get hit by negative SEO (either a manual action or Penguin action).

It is an issue and I strongly think Google needs to think hard about this and try to fix it.

Forum discussion at Black Hat World.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google AI Overviews, Ranking Volatility, Web Filter, Google Ads AI Summaries & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 21, 2024

May 21, 2024 - 10:00 am
Google Search Engine Optimization

PSA: Site Reputation Abuse Policy Also Applies To Google Discover

May 21, 2024 - 7:51 am

Google's Sundar Pichai On AI Overviews Killing Web, Smaller Publishers & Search Console Data

May 21, 2024 - 7:41 am

Google Adds Visuals To About Source Knowledge Panels

May 21, 2024 - 7:31 am

Google AI Overviews Colors Do Not Indicate Confidence Of Response

May 21, 2024 - 7:21 am

Google Rolling Out More Graphical & Richer Search Results

May 21, 2024 - 7:11 am
Previous Story: Google AdSense To Google Analytics Linking Updated