Poll: Is Moz Domain Authority Helpful Or Hurtful To SEOs?

Feb 6, 2019 - 9:03 am 22 by
Filed Under SEO Tools

Confused Cat

Moz announced massive improvements to how they calculate their Domain Authority, DA, scores. I wrote about the "controversy" around the score at Search Engine Land yesterday. I included a lot of your reaction to the announcement and now I want to poll you all about if you think the score is helpful or hurtful to SEOs in our industry.

I described why I am not a fan of DA several months ago in my story named Google Can't Get Away From PageRank, Blame Moz Domain Authority. But that really doesn't answer the poll if it is helpful or hurtful.

Go read the Moz announcement, read Russ Jones in defense of domain authority, read my Search Engine Land recap on the topic and then take my poll.

If you don't like to read, take the poll anyway. I am very curious what the industry thinks overall about DA:

You can also see my Twitter thread for some of the industry responses around DA.

Forum discussion at Twitter.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Weekend Google Core Ranking Volatility Taxing Site Owners

Apr 14, 2024 - 8:15 am
Search Forum Recap

Daily Search Forum Recap: April 12, 2024

Apr 12, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

Apr 12, 2024 - 8:01 am
Google Search Engine Optimization

Google: Indexing & Algorithm Updates Are Independent

Apr 12, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Docs Clarifies Feature Availability & Markup Location

Apr 12, 2024 - 7:41 am

Google: Ranking In Shopping, Images & Other Verticals Doesn't Hurt Your Web Rankings

Apr 12, 2024 - 7:31 am
Previous Story: PSA: Old Google Search Console Not Closing In March, But Some Features Are