Google: Have Multinational Site Over TLDs? Use hreflang

Apr 5, 2013 • 8:10 am | comments (0) by | Filed Under Google Search Engine Optimization

google multilingualGoogle's Pierre Far announced and clarified on Google+ that you should use the rel-alternate-hreflang for URLs that are multinational site spread across multiple top-level domains, even if they have the same languages.

The example he gave includes:

  • in English language for users worldwide
  • in German language for users in Germany
  • in German language for users in Switzerland

He said most people feel they should not use the hreflang here but you should. He said "you can use rel-alternate-hreflang for these URLs."

For more on this topic see the articles below:

Forum discussion at Google+.

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