Google: Directing Users & GoogleBot To Fasters Servers Is Not Cloaking

Aug 16, 2017 - 7:47 am 2 by

Server Speed Google

A webmaster asked John Mueller of Google if it is cloaking or against Google's guidelines to direct GoogleBot to the fastest server available to render the content on the web site. John said on Twitter that there is nothing wrong with sending users (or I guess GoogleBot) to the fastest possible server available at the time. John said "serving users from a local, fast server is a common setup, that's fine."

Cloaking is really about serving different content to users that you would to GoogleBot. It isn't about how fast you serve it. But you really should be careful about doing things different specifically for GoogleBot than your normal users. It can lead to unintentional issues.

Here are the tweets:

It is just really hard to debug what GoogleBot sees versus users when you play games like that.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: November 28, 2025

Nov 28, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Ads Account Hijacks, Thanksgiving Google Volatility & Web Guide For All

Nov 28, 2025 - 8:01 am
Spiders

OpenAI Scales Up Crawling & Bots For The Holidays

Nov 28, 2025 - 7:51 am
Google

Google's Sundar Pichai Monitors X On Launch Days For Feedback

Nov 28, 2025 - 7:41 am
Google

Gemini 3 Now Powering Google AI Mode For Some Queries, Automatically

Nov 28, 2025 - 7:31 am
Google

Google AI Overviews Showcases Events With New Results

Nov 28, 2025 - 7:21 am
 
Previous Story: Google: We Count The Same URL In Different Sitemaps Separately