Google: Structured Data Not Currently Used For Featured Snippets

Nov 17, 2015 - 8:40 am 7 by

Keyboard3 Google 1900px

Earlier this month, we reported Google's John Mueller saying that schema helps with featured snippets. That using schema or structured markup can help Google understand your content and ultimately help you get in the featured snippets box.

However, if you looked at the actually featured snippets, very few, if any, actually had schema or structured data markup on the page. This is why I covered John saying that because it did not seem true. But it may be John saying that it might be true in the future.

Last night at the State of Search conference, Gary Illyes of Google said it clearly that Google does not take into account schema for featured snippets, not yet at least. There were several tweets from the audience of Gary saying this, here is one:

Many also added that this may change in the future but right now, Google doesn't pay attention to schema for featured snippet purposes.

So why did John Mueller say that earlier? Maybe because Google will be looking at it in the future?

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: February 7, 2025

Feb 7, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Volatility, Google Ads Quality Update, Google AI Overviews Updates & Other Search Engines

Feb 7, 2025 - 8:01 am
Google Search Engine Optimization

Google Says People Know When Author Bios Are For SEO Purposes

Feb 7, 2025 - 7:51 am
Google Ads

Google Ads Keyword Planner New Auto-Organize Keywords To Ad Groups

Feb 7, 2025 - 7:41 am
Google Maps

Google Business Profiles Reinstatements Now Include Case & 5 Upload Documents

Feb 7, 2025 - 7:31 am
Google Maps

Google Local Reviews Decreasing Over Past 24 Hours

Feb 7, 2025 - 7:25 am
Previous Story: Google's Gary Illyes Wants Google Now To Power E-Commerce Purchases