John Mueller Of Google: SEO Lives & Dies With Consistency

Apr 27, 2021 - 6:51 am 4 by

Consistency

Google's John Mueller reiterated on Twitter that consistency is the number one piece of SEO advice. He said last night on Twitter that "SEO lives and dies with consistency."

Here is that tweet in context:

In 2015, John Mueller said this at SMX conference. He said his top SEO advice is be consistent. He reiterated it again in 2019 and 2018 and numerous times before and after this.

John is talking about it being important for you to be consistent with your website and what signals you send to Google. Don't use trailing slashes on some URLs and not on others. Don't send a canonical tag to one destination, but 301 it to another. Don't put structured data in one place where it isn't supported. Be technically consistent.

And also, when it comes to doing well and building your brand - be consistent. Product content on a consistent basis so your audience knows what to expect from you and when to expect it. The more consistent you are in your professional world, the more you will be trusted and that takes a long time of being consistent to earn that trust. It also helps with raising children, but I am not parenting expert. :)

That being said - be consistent, it will benefit you not just in SEO but in many other ways.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Search Ranking Update, Recipe Blogs Drop, Google Hits Reviews & More SEO, PPC and Local - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Google: Sites Wrongfully Using The Google Indexing API Often Are Spammy & Low Quality

Feb 20, 2024 - 7:51 am
Google Search Engine Optimization

Google Merchant Center Updates Estimated Delivery Times Calculation

Feb 20, 2024 - 7:41 am
Google Search Engine Optimization

Google Merchant Center Requires Meta Labels On AI Generated Images

Feb 20, 2024 - 7:31 am
Google Maps

Google Local Pack Tests Restaurant Price Ranges

Feb 20, 2024 - 7:21 am
Google

Google Search Can Wait On Customer Service Hold For You

Feb 20, 2024 - 7:11 am
Google Search Engine Optimization

New Google Search Support For Product Variant Structured Data

Feb 20, 2024 - 6:00 am
Previous Story: Google Search Results For Products Get Larger