Google: Searchers Can Tell The Difference Between Search Ads & Organic Listings

Dec 24, 2018 - 8:12 am 12 by
Filed Under Google

Google Difference

There have been many claims and studies that say searchers have a hard time telling the difference between the paid search ads and the free organic listings. Google's Paul Haahr said on Twitter that those claims are "not true from everything I've seen, at least from the Search side."

The topic came up when David Jolly, a journalist who writes at the NY Times posted on Twitter "When you search on Google, the first four search results—what you see before having to scroll down—are all paid advertisements. Most people don't understand that." He linked to this story on Medium.

Google has said before that while there can be up to four ads above the organic listings, the vast majority of search results do not have any ads at all.

Then someone points out that studies have shown that searchers can't tell the difference between paid and organic search results.

Paul Haahr said that is also not true, he said "but not true from everything I've seen, at least from the Search side.."

Interesting - don't you think?

Forum discussion at Twitter.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 20, 2024

Jun 20, 2024 - 10:00 am
Google Search Engine Optimization

Google Warns On Using JavaScript For Structured Data

Jun 20, 2024 - 7:51 am

Most Google People Also Ask Responses Are Wikipedia

Jun 20, 2024 - 7:41 am
Google Maps

Google Map Pin Exploit Leads To Local Rankings Drop & Possible Suspension

Jun 20, 2024 - 7:31 am

Google Search Tests Latest Deals With Deals In Past 24 Hours

Jun 20, 2024 - 7:21 am

Google Search Tests Top-Quality Store and Shop Rating Labels Together

Jun 20, 2024 - 7:11 am
Previous Story: Google: We Use The Most Restrictive Crawling Command On The Page