Did Google's Schmidt Say Google+ Increases Rankings?

Feb 11, 2013 - 8:59 am 19 by

Google+ LogoThe Drum has a sensational headline that reads Eric Schmidt confirms Google+ content is given search priority.

Eric Schmidt was the CEO of Google, now the Executive chairman of Google. So when he says things like that, it should mean something.

But what did he really say?

A Wall Street Journal blog post has snippets of what he said in his upcoming book "The New Digital Age". He said:

Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results. The true cost of remaining anonymous, then, might be irrelevance.

This doesn't say anything specific to Google+. It does make sense that verified information should rank higher.

I don't think this quote means either:

(1) Content within Google+ is given ranking priority or

(2) Google+ makes you rank higher.

It means, verified information can rank higher.

Forum discussion at Threadwatch.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 17, 2024

Jun 17, 2024 - 10:00 am
Google Search Engine Optimization

The Maddening Adventure Of Tracking AI Overviews In Google Search Console

Jun 17, 2024 - 7:51 am
Google Ads

Google Ads Forcing Some Advertisers Off Credit Card Payments

Jun 17, 2024 - 7:41 am
Apple App Store

Apple Updates Applebot Docs With Applebot-Extended, Reverse DNS & More

Jun 17, 2024 - 7:31 am
Google Maps

Google Maps Updates Fake Engagement Policy With More Detail

Jun 17, 2024 - 7:21 am
Google Search Engine Optimization

Google Updates hreflang Documentation While I Was Offline

Jun 17, 2024 - 7:11 am
Previous Story: Legally Accused Of Manipulating Google's Search Results