Google Search Console Performance Reports Get Event Listings & Detail Filters

Nov 15, 2018 - 7:04 am 0 by

Google Event Markup

Google has added to the Google Search Console performance reports a filter under the "search appearance" filter for both event listings and event details. This is a new filter to help you see how well your event markup is performing in search.

Here is a screen shot under of these two new filter options under the search appearance section. Note, it only shows if your site has event markup on it and is only supported for English web sites located in the US, UK & India.

Gsc Event Listings

If you do not see it, then that is probably why.

Google did have a event markup support for the rich markup report earlier this year, but this adds performance level data for these types of listings now.

So now you can see how much traffic, impressions, clicks, CTR, etc you are getting from your event listings.

Google wrote in their help documents:

Some rich result types have two search result views: a list view and a details view. The initial search result is a list containing the top results, with minimal information about each. The user can either expand the list to show more list items, or click a specific result in the list to open a details view with more information about the selected item.

In desktop results, expanding the list automatically opens the details view of first item in the list. This is counts as an impression, but not a click, on the first list item.

You can filter the Performance report to show List view or Details view data for a given rich result type (for example, Job listing, Job details, Event listing, Event details).

There is a lot more detail in the help document.

Forum discussion at Twitter.

 

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