Google Displays Advanced Rich Snippets On Search Results

Nov 8, 2011 • 8:06 am | comments (4) by | Filed Under Google Search Engine

Cyrus Shepard shared on Google + a new Google user interface test for displaying sources of data about a query on the right hand side of the search results.

It looks like Google is sourcing forms of rich snippet data throughout the web, plus maybe sources they used for Google Squared, to come up with a information packed box placed on the right side of the page.

Here are two screen shots from Cyrus:

advanced Google rich snippets

advanced Google rich snippets

This feature seems a lot like the Bing Quick Preview Box but much more graphical and pretty.

As you can see from the example above, it seems like Google is showing rich snippet data including music, people, reviews, and more, plus non rich snippet data pulled from possibly Wikipedia.

What do you think of this?

Forum discussion at on Google +.

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