Google seems to be testing showing the Discussion and Forum feature within product listing search results. The Discussion and Forum is about a year or so old now but I've never seen it for products, that is until now.
Khushal Bherwani posted about this on X saying he noticed this feature in the product overlay results. This is when you click on a product result and Google overlays more details about that product on the screen.
Here is his screenshot:
Here are more screenshots:
🆕 Just saw the "Discussion and Forum" section in product overlay window
— Khushal Bherwani (@b4k_khushal) October 15, 2023
cc - @rustybrick pic.twitter.com/VKgb9FTGKt
I tried to replicate but I do not see this feature in the product overlay screen.
Note: I wrote this story a while ago but pushed this off several weeks until I posted it because of other pressing news items. You can tell because the embed is from October 15th.
Seeing Google's Discussions and Forums feature on desktop. I don't remember seeing it on desktop prior to now. @rustybrick Have you seen this already? pic.twitter.com/qcsvZaHZ9I
— Landon Moore (@landonmooreseo) November 15, 2023
Forum discussion at X.
Update: This feature may be partly used for showing hidden gems:
It's another way we might surface this type of content, yes.
— Google SearchLiaison (@searchliaison) November 16, 2023
