Google Penguin Turns Three Years Old Today

Apr 24, 2015 - 8:24 am 26 by
Filed Under Google Updates

Google Penguin BirthdayToday is the third year anniversary of the launch of the Penguin algorithm.

The original Penguin algorithm launched on April 24, 2012 and impacted about 3% of search queries by targeting unnatural links.

Since then, Google released Penguin 2.0 on May 24, 2012, Penguin 2.1 on October 4, 2013 and Penguin 3.0 on October 18, 2014. Since then there were a few tweaks to Penguin that ended in December 2014. There have been no real Penguin refreshes since.

In any event, Penguin is not a big fan of SEOs these days. The really slow update cycles and the uncertainty around the algorithm makes it one of the most hated algorithms in the SEO space.

That being said, Google is happy with it for the most part and does have plans to make it better over time.

Three years ago today, the SEO space around links changed forever with the Penguin algorithm.

We dressed up this site in honor of this Google update.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 19, 2024

Jul 19, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More

Jul 19, 2024 - 8:01 am
Google Search Engine Optimization

Billions Of Google goo.gl URLs Will No Longer Work

Jul 19, 2024 - 7:51 am
Google Search Engine Optimization

Google: ccTLDs & Language Do Help You Rank A Little Better In Local Country Region

Jul 19, 2024 - 7:41 am
Google Search Engine Optimization

Google's On Knowing If Your SEO Team Is Doing Their Job

Jul 19, 2024 - 7:31 am
Google Ads

Google Merchant Center Next Gains Support For Supplemental Feeds

Jul 19, 2024 - 7:21 am
Previous Story: Google Mobile Friendly Label On AdWords Ads