Google Showing Non-AMP URL In Top Stories Carousel When AMP URL Is Available?

Jun 29, 2021 - 7:31 am 1 by

Google Carousel

Last week, Google began showing non-AMP content in the top stories carousel in mobile search. This was as expected with the page experience update rollout. But Kyle Sutton posted on Twitter that in some cases Google may even show the non-AMP URL in the top stories carousel when there is an AMP version available - which probably should not be the case.

Here is his tweet showing this in action:

Since Kyle sent this to me, I've been trying to replicate it on my actual physical mobile phone but I have not seen a case of this. I wonder if Kyle's simulator was showing something off to Google's user agent detection or confused Google. Because Google on desktop won't likely show AMP URLs anyway.

This specific story Kyle is highlighting is over here and yes, there is an AMP version over here - but maybe there is something in the code telling Google to not use the AMP version. I didn't dig too deeply but have you seen this on mobile? Google showing the non-AMP version when there is an AMP version avaialble?

Forum discussion at Twitter.

Update: Jeffery from Google said it might be related to the AMP page not being valid:

That makes sense, but it did seem valid when I tested it.


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview & Apple Intelligence - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 14, 2024

Jun 14, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Weekend Volatility, Google On Search Leak, Elizabeth Tucker Interview, Apple Intelligence & More

Jun 14, 2024 - 8:01 am

Google Tests Multiple Featured Snippets Under From Sources Across The Web

Jun 14, 2024 - 7:51 am
Google Search Engine Optimization

Google: Sometimes Search Experiments Conflict Causing Issues

Jun 14, 2024 - 7:41 am
Google Maps

Google Business Profiles Websites No Longer Load - 404

Jun 14, 2024 - 7:31 am
Google Ads

Google Tests New Call & Location Extension Ad Format

Jun 14, 2024 - 7:21 am
Previous Story: Bing Search Tools With Colored & Monochrome Overlays Icons