Google Explains What Near Duplicate Content Is

Jun 12, 2017 - 7:42 am 37 by

near duplicate content

Google's Gary Illyes explained what he meant is the term "near duplicate content." Gary posted it on Twitter saying near duplicate content can be thought of as "a piece of content that was slightly changed." He added that it can also be near duplicate when the "it was copied 1:1 but the boilerplate is different."

Here is his tweet:

So there are two forms:

(A) Someone who takes a piece content from one site and slightly changes it and posts it on their own site.

(B) They take all the content from one page and puts it on their own page but the boiler plate content in the header, footer, etc is different.

We see both of these forms a lot on the web.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 20, 2025

Jun 20, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Search Volatility, AI Mode in Search Console, Audio Overviews and ChatGPT Search Quality

Jun 20, 2025 - 8:01 am
Google Search Engine Optimization

Google: Larger & Longer Issues Can Take Longer To Reverse In Google Search

Jun 20, 2025 - 7:51 am
Google Search Engine Optimization

Google Troubleshooting On Blocking Content From AI Mode & AI Overviews

Jun 20, 2025 - 7:41 am
Google

Google Video Search Tests Speaker Icon With Language Label

Jun 20, 2025 - 7:31 am
Google

Google Investigating Search Clicks Leading To Translated Results

Jun 20, 2025 - 7:21 am
Previous Story: Bing Visual Search