Google My Business Insights: Search vs Maps & Direct vs Discovery Analytics

Aug 10, 2016 - 8:11 am 1 by
Filed Under Google Maps

Google Business Shopping

The Google My Business blog announced a new update to the insights, the analytics within Google My Business. The new features include the ability to see how people viewed your lists, i.e. from Google Search or from Google Maps. Also, you can see if they searched directly for your business, i.e. by searching for your business name, address or phone or if they searched by discovery, i.e. by category, product or service.

Personally, I still see the old reports in my account, so I assume it is rolling out slowly.

Google said "not only will you see the total number of views for your listing, you’ll also see a breakdown of how many are coming from Google Search vs. Maps." Notice, Google removed Google+ data.

click for full size

You can see who visited your listing after searching for it directly, and who discovered your business while looking for a broader category.

click for full size

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 19, 2024

Jul 19, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More

Jul 19, 2024 - 8:01 am
Google Search Engine Optimization

Billions Of Google goo.gl URLs Will No Longer Work

Jul 19, 2024 - 7:51 am
Google Search Engine Optimization

Google: ccTLDs & Language Do Help You Rank A Little Better In Local Country Region

Jul 19, 2024 - 7:41 am
Google Search Engine Optimization

Google's On Knowing If Your SEO Team Is Doing Their Job

Jul 19, 2024 - 7:31 am
Google Ads

Google Merchant Center Next Gains Support For Supplemental Feeds

Jul 19, 2024 - 7:21 am
Previous Story: Remarketing Lists For Search Ads (RLSA) Expands To Google Search Partners