Google Announces Multitask Unified Model - MUM

May 19, 2021 - 7:51 am 8 by
Filed Under Google

Google Mum

Google announced its next big change in how it understands queries and language on the web - they are calling it MUM - Multitask Unified Model. This is not live yet but Google wanted to share a bit about it. Google said this "new technology Google is exploring internally to better understand language & make it easier to get helpful responses to complex Search needs."

Google said it is like BERT in that it built on a Transformer architecture but it is 1,000 times more powerful. MUM not only understands language, Google said but it also generates language. Google said MUM is "trained across 75 different languages and many different tasks at once, allowing it to develop a more comprehensive understanding of information and world knowledge than previous models. And MUM is multimodal, so it understands information across text and images and, in the future, can expand to more modalities like video and audio."

Here is the example:

Google Mum

In the example above, Google said MUM can surface insights based on its deep knowledge of the world, it could highlight that while both mountains are roughly the same elevation, fall is the rainy season on Mt. Fuji so you might need a waterproof jacket. MUM could also surface helpful subtopics for deeper exploration — like the top-rated gear or best training exercises — with pointers to helpful articles, videos and images from across the web.

It is also really good with languages and understanding information across types. Google said "MUM-powered features and improvements to our products in the coming months and years."

You can learn more at the Google blog.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google Search Profile Badge - How To Add It To Your Site

Sep 16, 2026 - 2:59 pm
Google

Google Search Profiles Article Design, Less Followers & Easier Login

Sep 16, 2026 - 12:00 pm
ChatGPT Ads

OpenAI Testing Sponsored Agents For ChatGPT Ads

Sep 16, 2026 - 11:03 am
Search Forum Recap

Daily Search Forum Recap: September 16, 2026

Sep 16, 2026 - 10:00 am
Google

Google Merchant Center AI Reports Live, Easier UCP & UCP Analytics

Sep 16, 2026 - 10:00 am
Google

Google Image Search Collections Save To Suggested By Al

Sep 16, 2026 - 7:51 am
Previous Story: Google Video Key Moments Clip & Seek Markup