Google: With Mobile-First Indexing, App Interstitials Can Be Problematic

Oct 4, 2018 - 7:53 am 1 by

Google Wall

Google's John Mueller posted a PSA yesterday on Twitter saying that with the mobile first indexing rolling out, that if you have app interstitials and if those are taking up all your content, then that is what Google will see. He said you are are roboting them out or replacing your homepage with it, then that is what Google will see.

Here is the tweet:

In short, check what you see on mobile and even use the fetch and render tool in Google Search Console. That is what Google will see on mobile when they do mobile-first indexing. So make sure Google can see your primary content!

This is in addition to the app interstitials penalty from back in 2015. Those are more sneaky than just normal app interstitials.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 12, 2024

Apr 12, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

Apr 12, 2024 - 8:01 am
Google Search Engine Optimization

Google: Indexing & Algorithm Updates Are Independent

Apr 12, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Docs Clarifies Feature Availability & Markup Location

Apr 12, 2024 - 7:41 am
Google

Google: Ranking In Shopping, Images & Other Verticals Doesn't Hurt Your Web Rankings

Apr 12, 2024 - 7:31 am
Google

Google Knowledge Panels - Mentioned People

Apr 12, 2024 - 7:21 am
Previous Story: Google Tests Clustering Featured Snippet Refinement Bubbles