Google Local Pack Shows Query Dependent Dynamic Business Categories

Jun 18, 2018 - 8:07 am 6 by
Filed Under Google Maps

Google Adwords Maps

Google is now dynamically changing the service or business category they show in the local pack next to a business based on the user entered query in the search box. So for example, if you search for [software development] versus [web development], you will see a different business category listed next to my business name in the local pack.

Here is a screen shot of Google showing "software company" next to my business name for my company in the local pack:

Google Local Category One

Here is Google showing "website designer" when I changed the query slightly:

Google Local Category Three

Oh, and we also come up for "internet marketing service":

Google Local Category Two

Sergey Alakov said previously Google only showed the primary category despite the query used.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 15, 2025

Jul 15, 2025 - 10:00 am
Google Maps

Google Local Ranking Documentation Updated

Jul 15, 2025 - 7:51 am
Google Maps

Google Business Profiles Automatically Adding Social Media Links To Businesses

Jul 15, 2025 - 7:41 am
Google Search Engine Optimization

Google Search Console Analytics API New Metadata Incomplete Data Points

Jul 15, 2025 - 7:31 am
Google AdSense

Google AdSense PIN Verification Issues

Jul 15, 2025 - 7:21 am
Google Maps

Google Business Profiles Now Requests Text/WhatsApp Number During Setup

Jul 15, 2025 - 7:11 am
Previous Story: Google Local Panels Can Show Return Policies