Google Local Panel Business Owner Promotions Box

Feb 3, 2017 - 7:45 am 1 by
Filed Under Google Maps

Map10 Google 1200px

Mike Blumenthal posted on Twitter that Google is showing a new feature for at least one business in their local knowledge panel box. This feature allows the business owner to list a promotion or marketing message to those reading the box and it adds a "learn more" button that leads to driving directions.

You can replicate this yourself for a search on [theme park collection orlando fl]:

Google Knowledge Local Panel Promo

Under the local details, there is a box that says "latest from the owner" and then he has a promotion about saving 10%.

I am not sure if this is related to the Google Posts feature or something else. Google has not responded to our two attempts to get a comment about this.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 2, 2025

Sep 2, 2025 - 10:00 am
Google Search Engine Optimization

September 2025 Google Webmaster Report

Sep 2, 2025 - 7:51 am
Google Ads

New Google Ads Checkboxes To Filter Campaigns

Sep 2, 2025 - 7:41 am
Google Ads

Google Ads AI Max Not Designed To Go More Aggressively After SPN Inventory

Sep 2, 2025 - 7:31 am
Google Ads

Google Ads Search Google Maps For Location Assets

Sep 2, 2025 - 7:21 am
Google

Google Search Mini Game Encourages Searchers To Search More

Sep 2, 2025 - 7:11 am
 
Previous Story: Google Japan Algorithm Update Lowers Ranking Of Low Quality Sites