Google: Huge Opportunity In Knowing JavaScript For Technical SEO

Oct 15, 2018 - 7:53 am 13 by

Computer Old

Google's John Mueller believes that there is a lot of opportunity for a technical SEO to learn JavaScript. He said that there is going to be a lot more JavaScript development over the next couple years than in the previous two decades and having that skillset as a technical SEO gives you a competitive advantage over other SEOs.

John said in a Reddit thread "Coding isn't something everyone likes to do, and there's enough around SEO which doesn't involve doing that, but if you're keen on JavaScript, there's a big opportunity here."

Technical SEO is of growing importance, it was always important, but it is getting more complex with how Google interacts with JavaScript. So having those technical skills and knowhow can give you an edge over other SEOs.

John wrote:

You're going to run into significantly more JavaScript over the next years than in the 2'ish decades in SEO before. If you're keen on technical SEO, then past HTML you're going to need to understand JS more and more.

There's something to be said for making a sleek, static HTML site, that's unlikely to go away. However, in practice, JS frameworks are everywhere nowadays. Given the number of SEOs who have a good grasp on technical SEO for static HTML, if you want to differentiate yourself, understanding how JS works, where it works with SEO, where it blocks SEO, what the effects are on other search engines & clients -- obviously on top of understanding technical SEO -- will make your services much more valuable. Coding isn't something everyone likes to do, and there's enough around SEO which doesn't involve doing that, but if you're keen on JS, there's a big opportunity here.

I do not disagree, I doubt many SEOs disagree? But if you do, I am sure I will hear from you in the comments.

Forum discussion at Reddit.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 18, 2024

Mar 18, 2024 - 4:00 pm
Google Updates

Google Urges Patience As The March 2024 Core Update Continues To Rollout

Mar 18, 2024 - 7:51 am
Google

Official: Google Replaces Perspective Filter With Forums Filter

Mar 18, 2024 - 7:41 am
Google Maps

Google Business Profiles Now Offers Additional Review After Appeal Is Denied

Mar 18, 2024 - 7:31 am
Google Maps

EU Searchers Complaining About Google Maps Features Changes Related To DMA

Mar 18, 2024 - 7:21 am
Google

Google Showing Fewer Sitelinks Within Search

Mar 18, 2024 - 7:11 am
Previous Story: Google Again Tests Favicons In Search Results Snippets