Google: Huge Opportunity In Knowing JavaScript For Technical SEO

Oct 15, 2018 - 7:53 am 13 by

Computer Old

Google's John Mueller believes that there is a lot of opportunity for a technical SEO to learn JavaScript. He said that there is going to be a lot more JavaScript development over the next couple years than in the previous two decades and having that skillset as a technical SEO gives you a competitive advantage over other SEOs.

John said in a Reddit thread "Coding isn't something everyone likes to do, and there's enough around SEO which doesn't involve doing that, but if you're keen on JavaScript, there's a big opportunity here."

Technical SEO is of growing importance, it was always important, but it is getting more complex with how Google interacts with JavaScript. So having those technical skills and knowhow can give you an edge over other SEOs.

John wrote:

You're going to run into significantly more JavaScript over the next years than in the 2'ish decades in SEO before. If you're keen on technical SEO, then past HTML you're going to need to understand JS more and more.

There's something to be said for making a sleek, static HTML site, that's unlikely to go away. However, in practice, JS frameworks are everywhere nowadays. Given the number of SEOs who have a good grasp on technical SEO for static HTML, if you want to differentiate yourself, understanding how JS works, where it works with SEO, where it blocks SEO, what the effects are on other search engines & clients -- obviously on top of understanding technical SEO -- will make your services much more valuable. Coding isn't something everyone likes to do, and there's enough around SEO which doesn't involve doing that, but if you're keen on JS, there's a big opportunity here.

I do not disagree, I doubt many SEOs disagree? But if you do, I am sure I will hear from you in the comments.

Forum discussion at Reddit.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 13, 2024

Dec 13, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December Core Update, AI Overviews Gemini 2.0, Apple Visual Intelligence, Search Console Updates, Indexing Bugs & More

Dec 13, 2024 - 8:01 am
Google Updates

Google December 2024 Core Update Is Live - What Are We Seeing

Dec 13, 2024 - 7:51 am
Google Updates

Google To Have More Core Updates, More Often

Dec 13, 2024 - 7:41 am
Google Ads

Google Ads AI Generated Reports BETA

Dec 13, 2024 - 7:31 am
Google

Google Lens Serving Outage Yesterday

Dec 13, 2024 - 7:21 am
Previous Story: Google Again Tests Favicons In Search Results Snippets