Google's John Mueller On When To Worry About Keyword Stuffing

Aug 3, 2023 - 7:21 am 9 by

Stuffing Turkey With Keywords Google Logo

Ever wonder at what point you need to worry that there are too many of the same keywords on the page? Well, John Mueller from Google said it is not having it ten or twenty times but rather three hundred to five hundred or more...

When it comes to keyword stuffing, you really need to stuff a lot of those keywords on the page to be worried about Google flagging your page as doing keyword stuffing. Not that you need to worry, I mean, it is such an old SEO spammy tactic that Google can find those stuffed keywords blindfolded and thus doing it will result in Google simply ignoring the content on the page.

John was asked about this on Twitter and he said, "It's just that when I run across pages where *I* worry about keyword stuffing, it's usually on the order of 3-500+ mentions on a page. I wouldn't worry about 10-20 mentions on a page just for SEO, but I *would* check if users think it's ok."

Here are those tweets in context:

Here is a fun retweet:

I am not sure why I am writing an article on keyword stuffing in 2023 but hey... Also, that image above is supposed to be a person stuffing a turkey with keywords...

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 1, 2025

Sep 1, 2025 - 10:00 am
Google

Google Tests AI Overview With Knowledge Panel

Sep 1, 2025 - 7:51 am
Google Search Engine Optimization

Google: Crawl Changes Are Independent Of Big Google Updates

Sep 1, 2025 - 7:41 am
Google

Danny Sullivan At WordCamp On How Google Search Keeps Evolving

Sep 1, 2025 - 7:31 am
Google

Google AI Mode Model Updated - Improvements For STEM Queries

Sep 1, 2025 - 7:21 am
Google

Google AI Mode Compare Checkboxes For Products & Local Business Listings

Sep 1, 2025 - 7:11 am
 
Previous Story: Google Business Profile Tests Generative AI To Help Owners Write Business Descriptions