Google Keyword Planner Tool Gets New Features

Apr 24, 2014 • 9:05 am | comments (4) by | Filed Under Google Ads (AdWords)

Google AdWords Keyword ToolKim reports the keyword planner tool within the Google AdWords console has quietly added nine new features today.

The new features include:

  • Specify a time period for keyword data
  • Compare time periods over time
  • View absolute and relative changes for each ad group and keyword’s volume comparing two periods
  • Visualizing mobile trends
  • See breakdowns by device and targeted locations
  • Flexible time periods
  • Device segmentation and bid adjustments
  • Location breakdowns for sub-geos of your targeted location
  • Visualizations and estimates for sub-geos

Kim has tons of screen shots and explanations of each new add-on to the keyword planner tool on her blog.

Forum discussion at Google+.

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