Google is now testing highlighting portions of the featured snippets they show in the Google search results page. I am seeing the highlights both in yellow and blue format, as well as no highlights at all.
The first person I noticed who spotted this was Lily Ray who posted this screenshot on Twitter on Friday morning. Here are the screenshots, click on them to enlarge:
I was able to replicate this with a blue highlight format:
And of course, with no highlight at all:
Others also noticed this afterward, like:
@rustybrick Google new feature Highlight with colour. is it a new rich snippet pic.twitter.com/l5TZLFudwg
— Tauqeer Aziz (@tauqueeraziz) September 10, 2022
I wonder if this is another form of featured snippet call outs.
Forum discussion at Twitter.
