Google Tests Removing A Site's Normal Snippet When Featured Snippet Is Displayed

Nov 12, 2019 - 8:20 am 8 by

Google Featured Snippet

Kieron Hughes posted on Twitter that he is seeing a test where Google is not displaying a site's normal snippet in the search results when Google displays that URL for the featured snippet. Generally when Google shows a URL as a featured snippet, it will also show that same URL on the first page results, in the main listings.

Kieron Hughes said "Google are testing dropping your ranking URL again if you have the featured snippet, denying you the ability to have a double listing (ranking+snippet)." He said this is a limited test.

Here are his screen shots of this, although it doesn't show the full page of Google's search results:

Have you seen this?

I don't think the SEO community would be happy if Google did this. However, it might feel redundant to the searcher, so I can see why Google would do this.

Google did test this before in 2017...

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 24, 2024

Jul 24, 2024 - 10:00 am
Google Updates

Google Search Ranking Algorithm Volatility - July 23rd

Jul 24, 2024 - 7:51 am
Google Search Engine Optimization

SEO Poll: 54% Of SEOs Saw Positive Effects From Google Updates

Jul 24, 2024 - 7:41 am
Google Ads

New Google Local Service Ads Budget Options

Jul 24, 2024 - 7:31 am
Google News

Google Ad Revenue Up 11% - $64.62 Billion In Ad Revenue

Jul 24, 2024 - 7:21 am
Google

Google Outlines Videos In Search Results

Jul 24, 2024 - 7:11 am
Previous Story: Google: Setting A Geographic Target Doesn't Prevent Your Site From Showing In Other Locations