Google: You Can Expect More Algorithm & Ranking Changes

Sep 30, 2016 - 8:08 am 24 by

Google Algorithm Update Brewing

Google's Gary Illyes said on Tuesday on Twitter that you, meaning webmasters and SEOs, "can expect more changes" with the Google search ranking algorithm. Well, I mean, that is probably a given - Google is always updating their algorithms.

This comes in response to all the changes we saw in terms of Google updates in September.

Here are the set of Tweets around the question and answer:

Honestly, if I had to guess, I suspect we saw Penguin 4.0 launch around the 22nd (not the 23rd) and then Monday/Tuesday we saw small tweaks to that release. Just a guess - but Google will likely tweak Penguin 4.0 now and for the near future and then let it just run. He was probably referencing how Google Penguin is rolling out in parts or maybe just talking generally?

Also in fact, I've been seeing lots of chatter around changes in the past 24 hours or so. I am trying to figure out if it is Penguin recoveries or something else - I am seeing signs of both - which makes it hard.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Bing Search

Bing Ads Revenue Up 10% - Is Growth Slowing?

Jan 28, 2026 - 4:15 pm
Search Forum Recap

Daily Search Forum Recap: January 28, 2026

Jan 28, 2026 - 10:00 am
Yahoo Search Engine

Yahoo! Scout - Yahoo's Official Return To Search With AI

Jan 28, 2026 - 7:51 am
Google

Google Search - Add Splash Of Color With Color Picker

Jan 28, 2026 - 7:41 am
Google

Bad News: Google AI Overviews Follow-Up Questions Go Directly To AI Mode

Jan 28, 2026 - 7:31 am
Google

Gemini 3 Powering Google AI Overviews Globally

Jan 28, 2026 - 7:21 am
 
Previous Story: Google's I'm Feeling Lucky Button Stops Working