Google: Disallowed URLs Can Still Collect Links

May 7, 2019 - 8:33 am 1 by

Google Gathering

Just like you can sometimes see listings in Google search for URLs that are disallowed, those URLs can also "collect" links in Google search. What this means is that while Google is not authorized to crawl the URL, if people are linking to the URL, Google will and can pick up on those links.

That is why you sometimes see search results with snippets that read "No information is available for this page." Google may list the page if (a) the query is specific enough and (b) there is enough links to that page to give Google enough hints that the page is relevant to the query, even with Google not being able to crawl the page to see what content is on the page. Instead, Google uses the links pointing to the page and its anchor text to figure that out, amongst other things.

Thus, when Google's John Mueller said on Twitter "If a URL is disallowed for crawling in the robots.txt, it can still "collect" links, since it can be shown in Search as well (without its content though)." John is stating something true and valid despite how some might not like this.

Here is the context:

So you can technically do link building on URLs that are disallowed. That is, if you are bored and need a challenge.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Weekend Google Core Ranking Volatility Taxing Site Owners

Apr 14, 2024 - 8:15 am
Search Forum Recap

Daily Search Forum Recap: April 12, 2024

Apr 12, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

Apr 12, 2024 - 8:01 am
Google Search Engine Optimization

Google: Indexing & Algorithm Updates Are Independent

Apr 12, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Docs Clarifies Feature Availability & Markup Location

Apr 12, 2024 - 7:41 am
Google

Google: Ranking In Shopping, Images & Other Verticals Doesn't Hurt Your Web Rankings

Apr 12, 2024 - 7:31 am
Previous Story: Google My Business Reporting Also Buggy